Government-Level Tourism Planning and Development

Profession

In accordance with the requirements of the time, modern tourism is based on the strengthening of the role of the state in the processes of planning and development of tourism. The attitude to tourism as a tool for the development of society and economy is based on its effectiveness as a powerful resource, taking into account the dynamically changing needs of tourists, as well as Russian and foreign experience of planning and management of the tourism sphere.

Educational Process

The Master's degree program “Tourism”, profile “Tourism Planning and Development” is aimed at those wishing to study the basic regularities, principles, methods, and technologies of tourism planning and development, the most important planning indicators and methods of their calculation, the mechanism of interaction of tourism development plans with the plans of socio-economic development of the tourist territory.

The advantages of the training are classes in a dialogue mode, interactive coaching form; the opportunity to master unique expert and analytical competencies in the field of international hotel industry; the acquisition of skills to manage digital promotion and digitalization of companies in the international hotel industry; practices and internships at leading Russian and foreign sites, General Manager trainings, master classes of expert practitioners; the opportunity to engage in research, development of scientific projects; access to the best international practices; access to the best international practices; the opportunity to study and develop scientific projects; the opportunity to study and develop scientific projects.


Students study theoretical and applied professional disciplines:
- “Forecasting and planning of tourism activity”;
- “Strategic and program-targeted management in the professional sphere”;
- “Technologies of intercultural and business communications in the sphere of tourism and hospitality”;
- “International marketing in the sphere of tourism and hospitality”;
- “Innovative management and entrepreneurship in tourism”;
- “Strategic modeling of tourism development at the regional and state level”;
- “Brand management in the tourism industry”;
- “Formation of tourist clusters in Russia”.

Practice

The students are given a unique opportunity to undergo field training in international travel companies, travel agencies, tourist holdings.

Partners of the Higher School: Federal Agency for Tourism, Moscow Tourism Committee, tour operators “Coral Travel”, “Fun&Sun”, “Anex”, “Alean”, “Biblio-Globus”, “Multitour”, Concord Group of Companies, a network of travel agencies “1001 Tour”, event agency “Only People”, online booking service “Ostrovok”, JSC “Corporation Tourism.RF", airline “Russia”, Turkish host companies Odeon Turizm, Motus Turizm, Engy Turizm.

Career

Upon completion of training graduates can carry out professional activity as middle and top managers in tourism companies, public administration bodies related to the organization of tourism, public and private companies engaged in tourism at the regional and international level.