Annual student scientific and practical conference «Public Relations as a Brand Awareness Booster»
Master students of «Communication theory and public relations (PR)» take an active part in the conference. Representatives of Azerbaijan, Armenia, Belarus, Georgia, Italy, China, Moldova, Russia, Uzbekistan, Ukraine and Uruguay are among graduates and those who are successfully studying at this master's program.
The conference will be devoted to such important functions of product promotion as creating an image of prestige, low prices, innovations; information about the product and its parameters; preservation of goods (services) popularity; changing the way of product use; creation of enthusiasm among market participants; persuading buyers to switch to more expensive goods; answers to consumer questions.
Students will become participants of the discussion of specific actions that stimulate demand and improve the image of the company.
The conference will be held in English.
Students of Russian universities are welcome to participate.
Program:
1. Opening: 11.00 am.
2. Working session: 11.10 am - 3.00 pm.
3. Summing up and closing: 2.40 - 3.00 pm.
Where: Room 561, building 4 of the Institute of foreign languages, 7, Miklukho-Maklaya str.
Contact: senior lecturer of the Department of Theory and Practice of Foreign Languages of RUDN IFL A.A. Batalov.
e-mail: inyaz@rudn.ru
tel .: +7 (495) 434 71 60