RUDN specialist tells about the impact of language identity on the choice of speech strategies in Internet advertising
19 - 22 March, Ksenia Popova (RUDN Faculty of Economics) delivered a report «The Impact of Language Identity on the Choice of Speech Strategies in Internet Advertising» at SGEM International Scientific Conferences on Social Sciences and Arts, SGEM Vienna ART 2018, talking about complex analysis of the British people’s language identity to reveal the most frequent speech strategies and tactics by the material of Internet advertising and create a most convincing advertising text.
April 18-20, the international exhibition of HI-TECH innovations took place in St. Petersburg. Two RUDN University projects received a gold medal and the only Grand Prix at the exhibition.
RUDN biologists have studied microorganisms that can survive in metalworking fluids. The results will allow “picking up” bacteria and fungi that can process toxic waste fluids into a harmless product.
RUDN University biologist with colleagues from Brazil and Iran found how to alleviate the stress of fish during transportation. It turned out that this can be achieved with salted water.